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R&A

Burton

Running Industry Association

Yoga growth fueled by participant passion

YOGA GROWTH IN UNEXPECTED LOCATION

While research provided by Sports Marketing Surveys USA to the Sports and Fitness Industry Association is quoted below it shows an interesting facet of yoga. Not only that the industry is growing but participants are going from participant to teacher (or at least paying for the 200 hour teaching course).

The number of newly registered teachers in the U.S. rose by an average of 18% a year from 2008 to 2014, according to Yoga Alliance. That is three times as fast as the 6% growth rate for participants overall, according to the Sports & Fitness Industry Association.

This study includes many types of yoga lumped into this one percentage: Ashtanga, Baptiste Power Vinyasa, Bikram, Forrest, Integral, Ishta, Iyengar, Jivamukti, Kripalu, Kundalini, OM, and Para.

This also may include different forms that the participant may have partaken in.

For further information on this article please see below on
http://www.wsj.com/articles/why-everyone-is-a-yoga-teacher-1441128493

NASC Conference – Neil Schwartz and Keith Storey to present

NASC Conference
Neil Schwartz & Keith Storey to present at the upcoming NASC symposium, April 16-19 in Hartford

At this year’s NASC conference in Hartford, Neil and Keith will be making a presentation on the state of Team Sports Participation. This relates to the United States in regards to sports travel habits.

For the first time ever, they will debuting a brand new technology. This technology brings localized and regional sports participation data to the forefront for event planners, cvb’s and sports commissions.

For more information or follow up on this technology email Keith.Storey@sportsmarketingsurveysyusa.com or call the office at 561-427-0647.
http://www.nascconference.org/