Youth participation growth in football March 17, 2016

sports marketing surveys

USA Football Youth Participation

The Associated Press released an article on March 14th quoting research done by Sports Marketing Surveys for USA football discussing the growth of football in America. The findings are based on 30,000 Americans age 6 and older in association with the Physical Activity Council on youth participation in sports.

Participation numbers

The results spelled out in the article discuss the growth among different forms of football for children from ages 6 to 14: flag football (8.7% increase) and tackle football (1.9% increase).

Below is a link to the rest of the story and quotes-

http://www.mlive.com/sports/2016/03/survey_shows_youth_football_pa.html

Sporting goods

We provide a comprehensive service across the sporting goods category including research into equipment used, market sizing, brand performance, market share and purchase channel analysis.  With established models to evaluate marketing & promotional communications or new product development, we undertake research among the sports consumer.

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SPORTS MARKETING SURVEYS USA is uniquely positioned to assist you in all your custom quantitative and qualitative research needs. From early planning through data analysis and presentation of results, we are dedicated to getting you the most value from your research dollars.

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Geo-Targeting

SPORTS MARKETING SURVEYS USA has developed one of the most innovative applications of sports participation data. Users are now able to identify sports participation activity and behavior at a local level. This is a significant imporvement over the usage of national particiaption rates that was used in the past.

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