Team sports spending February 17, 2015

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Team Sports

In a recent article on www.sporttechie.com SFIA research provided by Sports Marketing Surveys USA sports spending.

“there has been a marked decline in the two primary segments of consumer sports participation, individual and team sports, over the past four years to -13.5 and -6.5 percent, respectively. In 2013, spending on team sports at schools reached 22 percent, with a 10.3 percent net from the previous year; lessons and instruction, meanwhile, garnered 22.5 percent, with 5 percent net from year before. The planned expenditures for 2014 in these categories would denote incremental increases.”

 

The article continues to discuss privatized coaching in both individual and team sports coaching and how that will have a positive impact on growth in the industry. See the link below for the whole article.

http://www.sporttechie.com/2015/02/17/boston-startup-coachup-expects-continued-growth-new-ceo/

Sports and Fitness Industry Association

SFIA

SPORTS MARKETING SURVEYS USA is the official research partner of the SFIA (formerly SGMA). Please visit the research page of their website to see the participation and industry reports:

www.sfia.org/research/overview

Geo-Targeting

SPORTS MARKETING SURVEYS USA has developed one of the most innovative applications of sports participation data. Users are now able to identify sports participation activity and behavior at a local level. This is a significant imporvement over the usage of national particiaption rates that was used in the past.

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6650 West Indiantown Road, Suite 220, Jupiter, Florida 33458, USA
info@sportsmarketingsurveysusa.com
Tel: 561 427 0647

Contact-

KEITH STOREY – VICE PRESIDENT
keith.storey@sportsmarketingsurveysusa.com
Tel: 561 427 0647 -Ext. 2