- Court maintenance knowledge (clay courts, etc.)
- Racquet stringing/servicing (being able to recommend string, tension)
- Pro shop operation
- Competent in computers (booking/reservation software)
- General facility management knowledge
SPORTS MARKETING SURVEYS USA specializes in industry insight and analysis in the specialty retail categories including running, tennis, soccer, ski, hockey, lacrosse and team dealers. This includes quantitative analysis such as POS data and more qualitative research such as our unique dealer studies. Specialty markets are the key to the alpha consumer in their respective sports.
SPORTS MARKETING SURVEYS USA is the official research partner of the SFIA (formerly SGMA). Please visit the research page of their website to see the participation and industry reports: