Off-Court Coaching

  1. Can develop own coaching programs
  2. Team coaching
  3. Knowledge of sport/exercise science
  4. Understanding the tennis business
  5. Tournament/event planning
  6. Ability to administer/run events
  7. Continuing education/maintaining certification
  8. Knowledge of tennis equipment
  9. Sales/marketing ability
  10. Enthusiasm/passion for tennis
  11. First aid & CPR
  12. Background check
  13. Communication with other pros
  14. Collaboration with other pros

Geo-Targeting

SPORTS MARKETING SURVEYS USA has developed one of the most innovative applications of sports participation data. Users are now able to identify sports participation activity and behavior at a local level. This is a significant imporvement over the usage of national particiaption rates that was used in the past.

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Retail

SPORTS MARKETING SURVEYS USA specializes in industry insight and analysis in the specialty retail categories including running, tennis, soccer, ski, hockey, lacrosse and team dealers. This includes quantitative analysis such as POS data and more qualitative research such as our unique dealer studies. Specialty markets are the key to the alpha consumer in their respective sports.

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Sports and Fitness Industry Association

SFIA

SPORTS MARKETING SURVEYS USA is the official research partner of the SFIA (formerly SGMA). Please visit the research page of their website to see the participation and industry reports:

www.sfia.org/research/overview