Cycling continues smooth ride May 1, 2015

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Cycling increase

The Sports & Fitness Industry Association with research done by Sports Marketing Surveys USA released the 2015 participation report that ranked sports activities by number of participants. Road bicycling ranked 7th on the survey’s top 10 list with 20.4 million core participants in 2014 and stationary biking 10th with 17.4 . A core participant is someone who biked 26 or more times per year.

The top 10 sports by participation are as follows:

“The SFIA’s top 10 core participation activities (by number of participants):

  1. Walking for fitness (50+ times/year): 76.8 million
  2. Running/jogging (50+ times/year): 28 million
  3. Treadmill (50+ times/year): 27.7 million
  4. Stretching (50+ times/year): 26 million
  5. Free weights (hand weights) under 15 lbs. (50+ times/year): 24.8 million
  6. Weight resistance machines (50+ times/year): 21.2 million
  7. Bicycling (Road/Paved) (26+ times/year): 20.4 million
  8. Free weights (dumbbells) over 15 lbs. (50+ times/year): 19 million
  9. Fishing (freshwater/other) (8+ times/year): 17.9 million
  10. Stationary cycling (recumbent/upright) (50+ times/year): 17.4 million”

To see the whole article see below.

http://www.bicycleretailer.com/studies-reports/2015/04/30/biking-among-top-10-fitness-activities-says-sfia#.VUOYDJNfsa4

If you have a question regarding the remainder of the list contact sports marketing surveys at 561-427-0648

Sports and Fitness Industry Association

SFIA

SPORTS MARKETING SURVEYS USA is the official research partner of the SFIA (formerly SGMA). Please visit the research page of their website to see the participation and industry reports:

www.sfia.org/research/overview

Retail

SPORTS MARKETING SURVEYS USA specializes in industry insight and analysis in the specialty retail categories including running, tennis, soccer, ski, hockey, lacrosse and team dealers. This includes quantitative analysis such as POS data and more qualitative research such as our unique dealer studies. Specialty markets are the key to the alpha consumer in their respective sports.

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6650 West Indiantown Road, Suite 220, Jupiter, Florida 33458, USA
info@sportsmarketingsurveysusa.com
Tel: 561 427 0647

Contact-

KEITH STOREY – VICE PRESIDENT
keith.storey@sportsmarketingsurveysusa.com
Tel: 561 427 0647 -Ext. 2